COMP <GO>
PRPL vs HD // 10Y YIELD & FRED MACRO BETA
Purple Innovation Inc. (NASDAQ) VS. Home Depot Inc. (NYSE) • 15-METRIC TALLY: PRPL 1
— HD 9
■ METRIC PARITY
LAST: $2.87 (-4.33%) • MKT CAP: $12.5M
macro-sensitivity
—
LAST: $341.15 (+3.63%) • MKT CAP: $340.36B
macro-sensitivity
0.88
15-METRIC INSTITUTIONAL SIDE-BY-SIDE SCORECARD (PRPL VS. HD)
EMERALD CELL = QUANTITATIVE EDGE
| INSTITUTIONAL METRIC | PRPL | HD | SPREAD (A - B) | ADVANTAGE | DEDICATED URL |
|---|---|---|---|---|---|
| Gross Profit Margin | 40.20% | 33.30% | +6.90 | PRPL | /gross-margins <GO> |
| Return on Invested Capital (ROIC) | -35.00% | 32.90% | -67.90 | HD | /roic <GO> |
| EV/EBITDA & P/E Valuation | — | 13.4x | — | TIE | /valuation <GO> |
| Free Cash Flow Yield | — | 2.72% | — | TIE | /fcf-yield <GO> |
| Operating Margin | -9.20% | 12.70% | -21.90 | HD | /operating-margins <GO> |
| Net Profit Margin | -11.00% | 8.60% | -19.60 | HD | /net-margins <GO> |
| Revenue Growth (YoY) | -3.90% | 3.20% | -7.10 | HD | /revenue-growth <GO> |
| Dividend Yield & FCF Payout Safety | 0.00% | 2.79% | -2.79 | HD | /dividend-safety <GO> |
| Altman Z-Score & Debt/Equity | 0.20 | 5.64 | -5.44 | HD | /balance-sheet <GO> |
| Piotroski F-Score Quality | 4/9 | 5/9 | -1.00 | HD | /piotroski-score <GO> |
| Options Implied Move & Put/Call Skew | — | — | — | TIE | /options-implied-move <GO> |
| RSI-14 & 200D SMA Momentum | 52.1 | 74.7 | -22.60 | HD | /rsi-technicals <GO> |
| 10Y Yield & FRED Macro Beta ACTIVE | — | 0.88 | — | TIE | /macro-sensitivity <GO> |
| Forward P/E Multiple | — | 21.6x | — | TIE | /forward-pe <GO> |
| Enterprise Scale & Market Cap | $12.5M | $340.36B | -$340.35B | HD | /market-cap <GO> |
5-YEAR HISTORICAL XBRL REVENUE & MARGIN TRAJECTORY SEC FORM 10-K FY
| FISCAL YEAR | PRPL REV | HD REV | PRPL GROSS % | HD GROSS % | PRPL FCF | HD FCF |
|---|---|---|---|---|---|---|
| FY 2025 | $468.7M | $164.68B | 40.2% | 33.3% | -$41.9M | $8.91B |
| FY 2024 | $487.9M | $159.51B | 37.1% | 33.4% | -$25.1M | $12.63B |
| FY 2023 | $510.5M | $152.67B | — | — | -$54.7M | $14.30B |
FRED MACRO REGIME CORRELATION COMPARISON PEARSON r
PRPL // BETA —
HD // BETA 0.88