Creative Realities Inc. (CREX) Options Positioning, Max Pain & Unusual Sweeps

Per the Roarable RQD rating, CREX carries an RQD Score of 15 and a letter grade of E, with the verdict "Roarable Strong Sell — Forensic Risk / Avoid." The score is built from five pillars, each scored out of 20. The Fundamental Cash Engine scores 3/20, with ROIC at -11.8% and FCF yield at 0%, indicating the business is not currently generating returns on invested capital or free cash flow relative to its equity value. Whale/13F Flow scores 3/20 and Insider Conviction scores 3/20, reflecting weak institutional and insider signal strength per the rating. Macro Regime Fit scores 4/20 with a beta of 1.0 and sector sensitivity, meaning the stock moves in line with the broad market and offers no defensive offset. Forensic Balance Sheet scores 2/20, the weakest pillar, reflecting an Altman Z-Score of 0.2, a Piotroski F-Score of 2/9, and Debt/Equity of 1.84.

For a prospective investor evaluating the stock today, the rating points to a company where the principal near-term risks are balance-sheet solvency and cash generation rather than valuation alone. The upside case would depend on a reversal in operating profitability and free cash flow, which the reported figures do not yet show. Valuation multiples such as P/E and EV/EBITDA are not available in source data, so the valuation tradeoff cannot be fully quantified; the investor is left weighing a $2.10 price and $28.4M market capitalization against negative margins and a heavily leveraged balance sheet. Second-order risk is that a stressed balance sheet can constrain financing options, amplifying downside if operations do not improve.

Per the SEC financials, operating income swung from $0.9M in FY 2024 to $-8.9M in FY 2025, and net margin is reported at -14.5% with operating margin at -15.5%. Reported debt rose from $13.0M to $39.5M over the two most recent periods while cash stood at $1.6M in FY 2025. The Roarable rating reports ROIC of -11.8%, an Altman Z-Score of 0.2 (a distress-range reading), a Piotroski F-Score of 2/9, and Debt/Equity of 1.84, which together describe weak profitability and a stressed balance sheet.

Per the recent news feed, CREX headlines in the window include a TradingView estimates report, a Stock Titan notice of a live webcast of a presentation set for Oct. 20 at 12:30 p.m. Pacific, a Yahoo Finance UK seasonal returns chart, a CIOReview piece titled "Pioneering Digital Signage 2.0," and a MarketBeat item on the Q3 2026 earnings date and estimates. One Kalkine headline, "How far has Creative Realities (CREX) turned acquisition-led growth into profit?", is tagged as a catalyst and frames the open question of whether acquisitions have translated into profit; the reported FY 2025 net loss suggests that conversion has not yet occurred per the SEC financials. The remaining items are tagged as market wire rather than catalysts. Per the Butterfly Supply-Chain Graph, no supply-chain links or proprietary signals are recorded.

• What is the company's actual product and customer mix, and what share of the $57.2M FY 2025 revenue derives from acquired businesses?
• What drove the swing from operating income of $0.9M in FY 2024 to $-8.9M in FY 2025, and is it expected to reverse?
• What is the debt maturity schedule and covenant position behind the reported $39.5M debt, given cash of $1.6M?
• Why is EPS reported as N/A in each period, and what is the per-share earnings trajectory?
• What institutional, insider, or analyst positioning exists in the names and filings not captured in the source data?