Yahoo Finance report covering Reed's Inc. (REED) market action, institutional positioning, and fundamental catalysts.
Why REED Stock surged +7.33% Today — RQD Quant Desk Flash
Reed's Inc. (REED) carries a Roarable Rating of E (Strong Sell) with 30/100 RQD Confidence due to weak cash-flow efficiency and sensitivity to current interest rates. Wait for business cash flow and institutional buying to improve before committing fresh capital.
🤖 Mara Quenwick • AI Quant Lead (Click for Instant Brief)
Is REED stock a Buy, Hold, or Sell right now according to Roarable's RQD model?
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As of 2026-11-02, Reed's Inc. (NYSE: REED) is rated E (Strong Sell / SELL) by Roarable's 5-pillar RQD engine with a composite confidence score of 30/100 at a spot price of $0.74 (+7.33% 1D, market cap $8.2M). Pillar breakdown: Fundamental Cash Engine 4/20, Institutional 13F & Options Flow 7/20, Executive Insider Alignment 8/20, FRED Macro Regime Fit 8/20, and SEC Balance-Sheet Forensics 3/20. Across 146 tracked Consumer Staples issuers, REED ranks #126 in composite RQD confidence.
🤖 Ellis Vennor • AI Peer & Flow Quant (Click for Instant Brief)
How does REED compare to WVVI and EPSM in the Consumer Staples sector?
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Within the Consumer Staples sector (Beverages (Production/Distribution)), REED carries a Roarable E (30/100 RQD), trailing P/E of N/A, gross margin of 20.4%, and ROIC of -35.0%. By comparison, WVVI (Willamette Valley Vineyards Inc.) holds a E grade (23/100 RQD, P/E N/A, ROIC -1.4%, cap $9.0M) and EPSM (Epsium Enterprise Limited (Class A)) posts a E grade (25/100 RQD, P/E N/A, ROIC -10.3%, cap $11.6M). Among the 5-stock peer group, REED leads on earnings multiple (N/A) while WVVI leads on capital efficiency (-1.4% ROIC).
🤖 Gideon Ashmere • AI SEC 10-K Forensics (Click for Instant Brief)
What are the biggest fundamental strengths and SEC risk factors for REED?
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Per REED's SEC EDGAR XBRL 10-K filing (FY2025, filed 2025-12-31, CIK 0001140215), Reed's Inc. generated $34.1M in revenue (-10.2% YoY), -$15.8M in net income, and -$17.3M in free cash flow against $23.3M in total assets and $0 in total debt. Key quantitative strengths: Established market leader in Consumer Staples with deep daily trading liquidity.. Primary risk factors monitored: Company executives have done more routine share selling than personal cash buying lately.. Institutional options positioning shows a 50% call / 50% put premium split.
Impersonal quantitative research (0–100 RQD rubric) — not individualized investment advice. Past performance does not guarantee future results. Full Disclaimer
Altman Z-Score 3.80 (FORTRESS SAFE (>3.0)) • Piotroski F-Score 1/9
FRED Regime × Technicals: 4% of 52W Range • RSI-14 at 53.9 (NEUTRAL RANGE)
Dilution Drag (+1.28% YoY Shares) & executive Form 4 sales trim 16 pts from alignment
⚔️ Adversarial Opposing Case: What Could Spark a REED Turnaround Squeeze
While REED currently carries a cautious 30/100 (E) rating due to Insider Conviction & Share Dilution (4/20), shorts face asymmetric squeeze risk if free cash flow inflects or management executes accretive buybacks.
Established market leader in Consumer Staples with deep daily trading liquidity.
Options & Short-Covering Gamma: Reclaiming the 50-day SMA ($0.72) and Max Pain ($0.78) forces dealer call-delta covering toward $12.60.
Forensic Repair Trigger: Halting share dilution (Dilution Drag (+1.28% YoY Shares)) or retiring high-cost debt immediately upgrades the SEC 10-K Forensic pillar.
Why REED Stock surged +7.33% Today — RQD Quant Desk Flash
Reed's Inc. (REED) surged +7.33% to $0.74, trading at 4% of its 52-week range ($0.33 – $12). Stretched risk/reward at current multiples (-35% return on capital) under elevated 10-year interest-rate pressure.
- ▸Technical Tape: Trading at 4% of its 52-week range ($0.33 – $12) with RSI-14 at 53.9 (NEUTRAL RANGE).
- ▸Volatility Profile: Historical 20-day realized swing band of ±12.5% around $0.74 (no active unusual options sweep snapshot on file).
- ▸Fundamental Anchor: Roarable E (Strong Sell) backed by 20.4% gross margin and $0 annual free cash flow.
TradingView report covering Reed's Inc. (REED) market action, institutional positioning, and fundamental catalysts.
Quiver Quantitative report covering Reed's Inc. (REED) market action, institutional positioning, and fundamental catalysts.
marketscreener.com report covering Reed's Inc. (REED) market action, institutional positioning, and fundamental catalysts.
Yahoo Finance report covering Reed's Inc. (REED) market action, institutional positioning, and fundamental catalysts.
Pluang report covering Reed's Inc. (REED) market action, institutional positioning, and fundamental catalysts.
Investing.com India report covering Reed's Inc. (REED) market action, institutional positioning, and fundamental catalysts.
The Manila Times report covering Reed's Inc. (REED) market action, institutional positioning, and fundamental catalysts.
Reed’s, Inc. (NYSE:REED) ("Reed’s" or the "Company"), owner of the nation’s leading portfolio of handcrafted, natural ginger beverages, today announced that it has entered into a securities purchase
After the Oct. 23 US session, SHFS, CLRO and RENT led after-hours gainers, while SDST, VSME and OIS led after-hours losers.
Red-Light Warning Desk: Spotting SEC Cash-Flow & Dilution Risks Before Downgrades (Featuring REED)
- ✓Walkthrough of REED's RQD Radar, SEC cash-conversion gap & downside invalidation levels
- ✓3 asymmetric Bear/Hedge frameworks when 10-year Treasury yields stay elevated
- ✓Includes nightly RQD rating-change & forensic signal email alerts on your tracked stocks
REED Dilution Monitor, Expectations Hurdle, Butterfly Connections & Policy Exposure
Multi-year comparable XBRL diluted share count not disclosed (ETF or recent listing).
vs. -10.2% actual YoY revenue growth (assuming 9.25% cost of equity & 16.5x terminal multiple).
No active Ellis Vennor swing setup published on REED today. View full Setup Ledger →
No direct multi-tier Butterfly edges indexed yet for REED. Explore sector supply chains on /butterfly.
📊 Quantitative Sector Peer Comparison, SEC Filing Delta & Investment FAQ (REED)
1. Head-to-Head Consumer Staples Peer Comparison (REED vs. WVVI, EPSM, IBG, AMSS)
Industry: Beverages (Production/Distribution) (35 Tracked Issuers)Across 146 tracked Consumer Staples securities in the Roarable RQD universe, Reed's Inc. (REED) ranks #126 by composite RQD confidence (30/100, grade E) and #129 by equity capitalization ($8.2M). Within this direct 5-issuer industry benchmark cohort, REED leads on earnings valuation at N/A trailing P/E, while WVVI leads on capital efficiency and profitability with -1.4% ROIC and 60.5% gross margin. AMSS currently holds the highest overall quantitative score in the immediate peer group at 46/100 (D) compared with REED at 30/100 (E).
| Ticker / Company | Roarable Grade | RQD Score | Trailing P/E | Gross Margin | ROIC | 1D Change | Market Cap | Head-to-Head |
|---|---|---|---|---|---|---|---|---|
| REED
ACTIVE
Reed's Inc. | E | 30/100 | — | 20.4% | -35.0% | +7.33% | $8.2M | Benchmark Subject |
| WVVI Willamette Valley Vineyards Inc. | E | 23/100 | — | 60.5% | -1.4% | -0.55% | $9.0M | /wvvi-vs-reed → |
| EPSM Epsium Enterprise Limited (Class A) | E | 25/100 | — | 14.7% | -10.3% | -4.41% | $11.6M | /epsm-vs-reed → |
| IBG Innovation Beverage Group Limited | D- | 36/100 | — | 44.2% | -35.0% | -11.00% | $4.0M | /ibg-vs-reed → |
| AMSS AMASS Brands Inc. | D | 46/100 | — | — | — | -2.15% | $3.5M | /amss-vs-reed → |
2. Multi-Year SEC XBRL Revenue, Cash Flow & Balance-Sheet Trajectory (FY2023–FY2025)
SEC EDGAR 10-K • FILED 2025-12-31 • CIK 0001140215In its most recent audited fiscal period (FY2025, filed 2025-12-31), Reed's Inc. (REED) reported GAAP revenue of $34.1M (-10.2% vs. FY2024 revenue of $38.0M , and -23.8% cumulative change since FY2023) , GAAP net income of -$15.8M, operating cash flow of -$17.0M, and free cash flow of -$17.3M (-175.8% YoY). On the balance sheet, REED closed FY2025 with $23.3M in total assets against $0 in total debt (Altman Z-Score: N/A, Piotroski F-Score: 1/9).
| Fiscal Period | Filing Date | Revenue | Net Income | Operating Cash Flow | Free Cash Flow | Total Assets | Total Debt |
|---|---|---|---|---|---|---|---|
| FY2025 (FY) | 2025-12-31 | $34.1M | -$15.8M | -$17.0M | -$17.3M | $23.3M | — |
| FY2024 (FY) | 2024-12-31 | $38.0M | -$13.2M | -$6.1M | -$6.3M | $25.1M | — |
| FY2023 (FY) | 2023-12-31 | $44.7M | -$15.5M | -$4.3M | -$4.3M | — | — |
3. REED Data-Verified Investor FAQ (RQD Rating, Sector Peers, SEC Forensics & Technicals)
✓ SCHEMA.ORG FAQPAGE JSON-LD ENABLEDIs REED stock a Buy, Hold, or Sell right now according to Roarable's RQD model?
As of 2026-11-02, Reed's Inc. (NYSE: REED) is rated E (Strong Sell / SELL) by Roarable's 5-pillar RQD engine with a composite confidence score of 30/100 at a spot price of $0.74 (+7.33% 1D, market cap $8.2M). Pillar breakdown: Fundamental Cash Engine 4/20, Institutional 13F & Options Flow 7/20, Executive Insider Alignment 8/20, FRED Macro Regime Fit 8/20, and SEC Balance-Sheet Forensics 3/20. Across 146 tracked Consumer Staples issuers, REED ranks #126 in composite RQD confidence.
How does REED compare to WVVI and EPSM in the Consumer Staples sector?
Within the Consumer Staples sector (Beverages (Production/Distribution)), REED carries a Roarable E (30/100 RQD), trailing P/E of N/A, gross margin of 20.4%, and ROIC of -35.0%. By comparison, WVVI (Willamette Valley Vineyards Inc.) holds a E grade (23/100 RQD, P/E N/A, ROIC -1.4%, cap $9.0M) and EPSM (Epsium Enterprise Limited (Class A)) posts a E grade (25/100 RQD, P/E N/A, ROIC -10.3%, cap $11.6M). Among the 5-stock peer group, REED leads on earnings multiple (N/A) while WVVI leads on capital efficiency (-1.4% ROIC).
What are the biggest fundamental strengths and SEC risk factors for REED?
Per REED's SEC EDGAR XBRL 10-K filing (FY2025, filed 2025-12-31, CIK 0001140215), Reed's Inc. generated $34.1M in revenue (-10.2% YoY), -$15.8M in net income, and -$17.3M in free cash flow against $23.3M in total assets and $0 in total debt. Key quantitative strengths: Established market leader in Consumer Staples with deep daily trading liquidity.. Primary risk factors monitored: Company executives have done more routine share selling than personal cash buying lately.. Institutional options positioning shows a 50% call / 50% put premium split.
Where is REED trading relative to its 50-day, 200-day, and 52-week technical levels?
REED last traded at $0.74 (+7.33% on volume of 110,236 shares), positioning the stock +2.78% above its 50-day simple moving average ($0.72) and -60.64% below its 200-day simple moving average ($1.88). Across its 52-week range of $0.33 to $12.00, REED sits at the 3.5% percentile with a 14-day RSI of 53.9 (NEUTRAL RANGE) and an implied next-earnings move of ±12.5% ($1.00 to $0.83).
REED Investor FAQ & Complete 8-Part Research Index
100% OPEN ACCESS • SEC EDGAR × CBOE × FREDWhy is REED stock moving today?
Why REED Stock surged +7.33% Today — RQD Quant Desk Flash. Stretched risk/reward at current multiples (-35% return on capital) under elevated 10-year interest-rate pressure.
REED — Reed's Inc.: What the Facts Mean to a Prospective Investor
Roarable Rating Brief: What This Means to a Prospective Investor
Per the Roarable RQD rating, REED scores 30 out of 100 with a letter grade of E, labeled "Roarable Strong Sell — Forensic Risk / Avoid." The five pillars are: Fundamental Cash Engine at 4/20 (ROIC -35%; FCF yield 0%), Whale 13F Flow at 7/20 (institutional accumulation and options positioning), Insider Conviction at 3/20 (SEC Form 4 and Congressional PTR cluster flow), Macro Regime Fit at 8/20 (Beta 1.0; sector sensitivity), and Forensic Balance Sheet at 8/20 (Altman Z 2.5; Piotroski F 1/9; Debt/Equity 0.5).
For a prospective investor, the weakest pillars are the cash engine and insider conviction, which together signal that the business is not currently generating cash returns and that insiders are not showing a clear accumulation signal in the rating inputs. The forensic balance sheet score reflects a Piotroski F-Score of 1 out of 9, which points to weak financial health indicators on the rating's own scale, even though the Altman Z-Score of 2.5 and Debt/Equity of 0.5 are not in themselves distressed readings. Upside drivers in this framework are limited; the only pillar with meaningful positioning data is whale flow, and it is still scored below half its maximum. Valuation tradeoffs are sharp: the stock trades at $0.69 with an $8.2M market cap against a reported 52-week range of $0.33 to $12, a wide band that reflects high volatility rather than a stable valuation anchor. Second-order risk comes from the operating margin of -44.5% and net margin of -46.5%, which mean losses are large relative to revenue.
Business
Reed's Inc. (REED) is a NYSE-listed issuer in the Consumer Staples sector, operating in the Beverages (Production/Distribution) industry. Per the company profile, the market capitalization is $0.0B on a rounded basis, while the market data section reports $8.2M. Revenue and product-level detail are not available in source data. The company's revenue is reported in the financials section, but a breakdown by product or customer is not available in source data.
Financial Trend
| Period | Revenue | Operating Income | Net Income | EPS | FCF | Cash | Debt |
|---|---|---|---|---|---|---|---|
| FY 2025 | $34.1M | $-15.1M | $-15.8M | N/A | $-17.3M | N/A | N/A |
| FY 2024 | $38.0M | $-8.1M | $-13.2M | N/A | $-6.3M | N/A | N/A |
| FY 2023 | $44.7M | $-9.4M | $-15.5M | N/A | $-4.3M | N/A | N/A |
Per the SEC financials, revenue declined from $44.7M in FY 2023 to $34.1M in FY 2025, while net losses persisted across all three periods. Gross margin is reported at 20.4%, with operating margin at -44.5% and net margin at -46.5%, per the market data section. ROIC is reported at -35%, and the RQD rating's forensic inputs include an Altman Z-Score of 2.5 and a Piotroski F-Score of 1 out of 9. Cash and debt balances are not available in source data, so balance sheet strength beyond the Debt/Equity ratio of 0.5 cannot be independently assessed.
Recent Catalysts & News Wire Analysis
Per the recent news and catalysts feed, six items are flagged, all marked YELLOW with the impact label MARKET WIRE. The headlines reference unusual trading activity in the common stock on October 20–21, 2026, a company response to unusual market action, and a report that Reed's found no new business developments explaining the activity. A marketscreener.com item reports that the company expects to receive $10 million in funding from D&D Source Of Life Holding Ltd. The company has also scheduled its third quarter 2026 conference call for November 11 at 8:30 a.m. ET. The Butterfly Supply-Chain Graph reports no supply-chain links and no proprietary signals, so no cross-sector signal is available from that source.
Butterfly Effect: 2nd-Order Supply-Chain & Sector Ripples
Per the Butterfly Supply-Chain Graph, supply chain status is NONE and butterfly links are empty. No upstream or downstream dependencies, sector correlations, or second-order bottlenecks are identified in source data. A prospective investor should note that the absence of mapped links means this source cannot confirm whether the reported unusual trading activity or the proposed $10 million funding from D&D Source Of Life Holding Ltd. has any supply-chain ripple effect.
Open Questions
- What is the current cash and debt position, given that cash and debt are listed as N/A across all reported periods?
- What are the terms, timing, and dilution implications of the $10 million funding expected from D&D Source Of Life Holding Ltd.?
- What caused the unusual trading activity on October 20–21, 2026, and what did the company's response clarify?
- What is the path to positive free cash flow, given FCF of $-17.3M in FY 2025 and a FCF yield of 0%?
- Will the company's third quarter 2026 results on November 11 address the revenue decline and margin pressure shown in the annual data?
REED Live News Feed, Press Releases & Catalyst Wire
Real-time company headlines, analyst actions, and sector developments for Reed's Inc. (REED) • Click "Debate This Headline" to argue it in the Roar Pit below
Yahoo Finance report covering Reed's Inc. (REED) market action, institutional positioning, and fundamental catalysts.
TradingView report covering Reed's Inc. (REED) market action, institutional positioning, and fundamental catalysts.
Quiver Quantitative report covering Reed's Inc. (REED) market action, institutional positioning, and fundamental catalysts.
marketscreener.com report covering Reed's Inc. (REED) market action, institutional positioning, and fundamental catalysts.
Yahoo Finance report covering Reed's Inc. (REED) market action, institutional positioning, and fundamental catalysts.
Pluang report covering Reed's Inc. (REED) market action, institutional positioning, and fundamental catalysts.
Investing.com India report covering Reed's Inc. (REED) market action, institutional positioning, and fundamental catalysts.
The Manila Times report covering Reed's Inc. (REED) market action, institutional positioning, and fundamental catalysts.
REED Bull vs. Bear Conversation Board — What's Your Call at $0.74?
🔥 Official Bull vs. Bear Debate: Is REED (E • RQD 30/100) a Buy at $0.69?
Welcome to the REED (Reed's Inc.) Roar Pit. Current RQD Composite is 30/100 (Roarable Strong Sell — Forensic Risk / Avoid) in Beverages (Production/Distribution). Bulls point to operating leverage and sector positioning, while bears focus on macro rate sensitivity and margin execution. Pick your side (🐂 Bull or 🐻 Bear) and drop your price target below.
Pump the brakes on REED — check the valuation vs. margin headwinds
Everyone in here is repeating the bull case on REED, but look at what you are paying: current EV/EBITDA multiples with 20.4% gross margins. Unless Reed's Inc. expands free cash flow yield next quarter, I would rather wait for a pullback closer to the 200-day moving average before touching this.
REED cash flow & RQD setup is being underpriced by the Street here
Looking at the 5-pillar RQD breakdown on REED, the market is fixating on short-term headline noise in Beverages (Production/Distribution) and ignoring the balance sheet and cash flow trajectory. At $0.69 (52-wk range $0.33 - $12.00), any beat on forward guidance forces shorts and underweight funds to chase.