Yahoo Finance report covering Planet Fitness Inc. (PLNT) market action, institutional positioning, and fundamental catalysts.
Why PLNT Stock slipped -0.26% Today — RQD Quant Desk Flash
Planet Fitness Inc. (PLNT) earns a Roarable Rating of B- (Buy) with 70/100 RQD Confidence. High-quality cash engine (82.6% gross margin, 19% return on capital) with steady institutional support. The company’s underlying cash engine and institutional positioning keep the composite score in the Green Buy zone.
🤖 Mara Quenwick • AI Quant Lead (Click for Instant Brief)
Is PLNT stock a Buy, Hold, or Sell right now according to Roarable's RQD model?
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As of 2026-11-03, Planet Fitness Inc. (NYSE: PLNT) is rated B- (Buy / BUY) by Roarable's 5-pillar RQD engine with a composite confidence score of 70/100 at a spot price of $53.58 (-0.26% 1D, market cap $4.03B). Pillar breakdown: Fundamental Cash Engine 16/20, Institutional 13F & Options Flow 10/20, SEC Balance-Sheet Forensics 14/20, FRED Macro Regime Fit 12/20, and Executive Insider Alignment 18/20. Across 1009 tracked Consumer Discretionary issuers, PLNT ranks #153 in composite RQD confidence.
🤖 Ellis Vennor • AI Peer & Flow Quant (Click for Instant Brief)
How does PLNT compare to TNL and ATAT in the Consumer Discretionary sector?
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Within the Consumer Discretionary sector (Hotels/Resorts), PLNT carries a Roarable B- (70/100 RQD), trailing P/E of 18.4x, gross margin of 82.6%, and ROIC of 19.1%. By comparison, TNL (Travel Leisure Co.) holds a C+ grade (69/100 RQD, P/E 18.7x, ROIC 21.7%, cap $4.32B) and ATAT (Atour Lifestyle Holdings Limited) posts a B- grade (70/100 RQD, P/E 19.2x, ROIC 85.0%, cap $4.42B). Among the 5-stock peer group, CHH leads on earnings multiple (13.8x) while ATAT leads on capital efficiency (85.0% ROIC).
🤖 Gideon Ashmere • AI SEC 10-K Forensics (Click for Instant Brief)
What are the biggest fundamental strengths and SEC risk factors for PLNT?
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Per PLNT's SEC EDGAR XBRL 10-K filing (FY2025, filed 2025-12-31, CIK 0001637207), Planet Fitness Inc. generated $1.32B in revenue (+12.1% YoY), $219.1M in net income, and $254.8M in free cash flow against $3.10B in total assets and $2.46B in total debt. Key quantitative strengths: Strong cash generator (82.6% gross margin)—profits are backed by real money, not accounting tricks. Primary risk factors monitored: Broader market pullbacks can still drag down strong stocks in the short run. Institutional options positioning shows a 50% call / 50% put premium split.
Impersonal quantitative research (0–100 RQD rubric) — not individualized investment advice. Past performance does not guarantee future results. Full Disclaimer
SEC Form 4 / 13F Thermometer: 86% Net Buy • Cannibal Buyback (-2.92% YoY Shares)
SEC XBRL FY 2025 (10-K): 19.2% FCF Margin ($254.8M FCF) & 82.6% Gross Margin
Put hedging (50% put share) caps near-term gamma upside (-10 pts vs max)
⚔️ Adversarial Opposing Case: Why the PLNT Bull Thesis Could Fail
Even with a 70/100 (B-) score, PLNT faces multiple-compression risk if 18.4x trailing P/E re-rate toward historical sector medians or if hyperscaler/enterprise customer concentration slows in upcoming 10-Q filings.
Broader market pullbacks can still drag down strong stocks in the short run.
Dilution & Margin Drag: Cannibal Buyback (-2.92% YoY Shares) — any gross margin slip below 80.1% triggers an automatic RQD downgrade.
Technical & Forensic Kill-Switch: A daily close below the 50D SMA ($48.78) or 200D SMA ($61.35) invalidates the momentum regime and cuts Target Base ($56.47) toward Bear Floor ($43.94).
Why PLNT Stock slipped -0.26% Today — RQD Quant Desk Flash
Planet Fitness Inc. (PLNT) slipped -0.26% to $53.58, trading at 21% of its 52-week range ($37.03 – $114.26). High-quality cash engine (82.6% gross margin, 19% return on capital) with steady institutional support.
- ▸Technical Tape: Trading at 21% of its 52-week range ($37.03 – $114.26) with RSI-14 at 65.3 (BULLISH MOMENTUM).
- ▸Volatility Profile: Historical 20-day realized swing band of ±7.1% around $53.58 (no active unusual options sweep snapshot on file).
- ▸Fundamental Anchor: Roarable B- (Buy) backed by 82.6% gross margin and $254.8M annual free cash flow.
Yahoo Finance report covering Planet Fitness Inc. (PLNT) market action, institutional positioning, and fundamental catalysts.
TradingView report covering Planet Fitness Inc. (PLNT) market action, institutional positioning, and fundamental catalysts.
Stocktwits report covering Planet Fitness Inc. (PLNT) market action, institutional positioning, and fundamental catalysts.
Investing.com report covering Planet Fitness Inc. (PLNT) market action, institutional positioning, and fundamental catalysts.
MarketBeat report covering Planet Fitness Inc. (PLNT) market action, institutional positioning, and fundamental catalysts.
TradingView report covering Planet Fitness Inc. (PLNT) market action, institutional positioning, and fundamental catalysts.
Stocktwits report covering Planet Fitness Inc. (PLNT) market action, institutional positioning, and fundamental catalysts.
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Scheduled RQD Strong Buys & Whale Accumulation Briefing (PLNT Tape Review)
- ✓Breakdown of the highest-scoring RQD Green-Light breakouts across our 5,200+ rated universe
- ✓Forensic Red-Light accounting & dilution traps to review on your watchlist
- ✓Includes downloadable .ics calendar invite & nightly RQD rating-change email alerts
PLNT Dilution Monitor, Expectations Hurdle, Butterfly Connections & Policy Exposure
Multi-year comparable XBRL diluted share count not disclosed (ETF or recent listing).
vs. +12.1% actual YoY revenue growth (assuming 9.25% cost of equity & 16.5x terminal multiple).
No active Ellis Vennor swing setup published on PLNT today. View full Setup Ledger →
No direct multi-tier Butterfly edges indexed yet for PLNT. Explore sector supply chains on /butterfly.
📊 Quantitative Sector Peer Comparison, SEC Filing Delta & Investment FAQ (PLNT)
1. Head-to-Head Consumer Discretionary Peer Comparison (PLNT vs. TNL, ATAT, PK, CHH)
Industry: Hotels/Resorts (35 Tracked Issuers)Across 1009 tracked Consumer Discretionary securities in the Roarable RQD universe, Planet Fitness Inc. (PLNT) ranks #153 by composite RQD confidence (70/100, grade B-) and #306 by equity capitalization ($4.03B). Within this direct 5-issuer industry benchmark cohort, CHH leads on earnings valuation at 13.8x trailing P/E, while ATAT leads on capital efficiency and profitability with 85.0% ROIC and — gross margin. PLNT currently leads its immediate peer cohort in composite quantitative strength at 70/100 (B-).
| Ticker / Company | Roarable Grade | RQD Score | Trailing P/E | Gross Margin | ROIC | 1D Change | Market Cap | Head-to-Head |
|---|---|---|---|---|---|---|---|---|
| PLNT
ACTIVE
Planet Fitness Inc. | B- | 70/100 | 18.4x | 82.6% | 19.1% | -0.26% | $4.03B | Benchmark Subject |
| TNL Travel Leisure Co. | C+ | 69/100 | 18.7x | 93.2% | 21.7% | +0.25% | $4.32B | /tnl-vs-plnt → |
| ATAT Atour Lifestyle Holdings Limited | B- | 70/100 | 19.2x | — | 85.0% | -0.43% | $4.42B | /atat-vs-plnt → |
| PK Park Hotels & Resorts Inc. | D | 46/100 | — | — | -0.9% | -1.31% | $3.34B | /pk-vs-plnt → |
| CHH Choice Hotels International Inc. | C- | 59/100 | 13.8x | — | 17.3% | -1.60% | $5.02B | /chh-vs-plnt → |
2. Multi-Year SEC XBRL Revenue, Cash Flow & Balance-Sheet Trajectory (FY2023–FY2025)
SEC EDGAR 10-K • FILED 2025-12-31 • CIK 0001637207 ↗In its most recent audited fiscal period (FY2025, filed 2025-12-31), Planet Fitness Inc. (PLNT) reported GAAP revenue of $1.32B (+12.1% vs. FY2024 revenue of $1.18B , and +23.6% cumulative change since FY2023) , GAAP net income of $219.1M, operating cash flow of $418.4M, and free cash flow of $254.8M (+34.9% YoY). On the balance sheet, PLNT closed FY2025 with $3.10B in total assets against $2.46B in total debt (Altman Z-Score: 2.11, Piotroski F-Score: 9/9).
| Fiscal Period | Filing Date | Revenue | Net Income | Operating Cash Flow | Free Cash Flow | Total Assets | Total Debt |
|---|---|---|---|---|---|---|---|
| FY2025 (FY) | 2025-12-31 | $1.32B | $219.1M | $418.4M | $254.8M | $3.10B | $2.46B |
| FY2024 (FY) | 2024-12-31 | $1.18B | $172.0M | $343.9M | $188.8M | $3.07B | $2.15B |
| FY2023 (FY) | 2023-12-31 | $1.07B | $138.3M | $330.3M | $282.0M | $2.22B | $520.0M |
3. PLNT Data-Verified Investor FAQ (RQD Rating, Sector Peers, SEC Forensics & Technicals)
✓ SCHEMA.ORG FAQPAGE JSON-LD ENABLEDIs PLNT stock a Buy, Hold, or Sell right now according to Roarable's RQD model?
As of 2026-11-03, Planet Fitness Inc. (NYSE: PLNT) is rated B- (Buy / BUY) by Roarable's 5-pillar RQD engine with a composite confidence score of 70/100 at a spot price of $53.58 (-0.26% 1D, market cap $4.03B). Pillar breakdown: Fundamental Cash Engine 16/20, Institutional 13F & Options Flow 10/20, SEC Balance-Sheet Forensics 14/20, FRED Macro Regime Fit 12/20, and Executive Insider Alignment 18/20. Across 1009 tracked Consumer Discretionary issuers, PLNT ranks #153 in composite RQD confidence.
How does PLNT compare to TNL and ATAT in the Consumer Discretionary sector?
Within the Consumer Discretionary sector (Hotels/Resorts), PLNT carries a Roarable B- (70/100 RQD), trailing P/E of 18.4x, gross margin of 82.6%, and ROIC of 19.1%. By comparison, TNL (Travel Leisure Co.) holds a C+ grade (69/100 RQD, P/E 18.7x, ROIC 21.7%, cap $4.32B) and ATAT (Atour Lifestyle Holdings Limited) posts a B- grade (70/100 RQD, P/E 19.2x, ROIC 85.0%, cap $4.42B). Among the 5-stock peer group, CHH leads on earnings multiple (13.8x) while ATAT leads on capital efficiency (85.0% ROIC).
What are the biggest fundamental strengths and SEC risk factors for PLNT?
Per PLNT's SEC EDGAR XBRL 10-K filing (FY2025, filed 2025-12-31, CIK 0001637207), Planet Fitness Inc. generated $1.32B in revenue (+12.1% YoY), $219.1M in net income, and $254.8M in free cash flow against $3.10B in total assets and $2.46B in total debt. Key quantitative strengths: Strong cash generator (82.6% gross margin)—profits are backed by real money, not accounting tricks. Primary risk factors monitored: Broader market pullbacks can still drag down strong stocks in the short run. Institutional options positioning shows a 50% call / 50% put premium split.
Where is PLNT trading relative to its 50-day, 200-day, and 52-week technical levels?
PLNT last traded at $53.58 (-0.26% on volume of 1,576,619 shares), positioning the stock +9.84% above its 50-day simple moving average ($48.78) and -12.67% below its 200-day simple moving average ($61.35). Across its 52-week range of $37.03 to $114.26, PLNT sits at the 21.4% percentile with a 14-day RSI of 65.3 (BULLISH MOMENTUM) and an implied next-earnings move of ±7.1% ($49.78 to $57.38).
PLNT — Planet Fitness Inc.: What the Facts Mean to a Prospective Investor
1. Roarable Rating Brief: What This Means to a Prospective Investor
Planet Fitness Inc. (PLNT) earns a live Roarable RQD composite score of 70/100, corresponding to a B- letter grade (Roarable Buy) at a spot price of $53.58 (-0.26% 1D, market capitalization $4.03B).
- Fundamental Cash Engine (16/20): Anchored by return on invested capital (ROIC) of 19.1%, gross margin of 82.6%, operating margin of 29.8%, and free cash flow yield of 6.30%.
- Whale 13F & Options Flow (10/20) + Insider Conviction (18/20): Tracks institutional 13F accumulation, CBOE options call/put positioning, and SEC Form 4 / Congressional PTR filings.
- Macro Regime Fit (12/20) + Forensic Balance Sheet (14/20): Incorporates a 0.98x equity beta, Altman Z-Score of 2.11, Piotroski F-Score of 9/9, and Debt/Equity of 0.85x.
2. Business Model, Unit Margins & SEC Financial Trajectory
Planet Fitness Inc. Is a NYSE-listed company classified in the Consumer Discretionary sector and the Hotels/Resorts industry,. Revenue, operating income, and net income figures are available in the Financial Trend section.
In its latest audited SEC EDGAR 10-K filing for FY2025 (filed 2025-12-31), Planet Fitness Inc. (PLNT) reported $1.32B in annual revenue (up from $1.18B in FY2024, +12.1% YoY) and $219.1M in GAAP net income. Over the multi-year SEC filing window from FY2023 ($1.07B revenue, $138.3M net income) through FY2025, PLNT scaled operating cash flow to $418.4M and free cash flow to $254.8M, backed by $3.10B in total assets against $2.46B in total debt.
3. Institutional Bull vs. Bear Thesis & Valuation Tradeoff
- 🐂 Primary Bull Case (B- • RQD 70/100): Strong cash generator (82.6% gross margin)—profits are backed by real money, not accounting tricks. Company leadership has skin in the game with net positive insider conviction. With Fundamental Cash Engine at 16/20 and Institutional Whale Flow at 10/20, sustained execution supports upside toward the upper end of the $37.03 – $114.26 52-week range.
- 🐻 Primary Bear Case & Valuation Risk: Broader market pullbacks can still drag down strong stocks in the short run. Investors must weigh 18.4x trailing P/E and 11.5x EV/EBITDA against 29.8% operating margins and a 0.98x macro beta.
4. 2nd-Order Butterfly Ripples & Key Questions to Watch
Operating in Hotels/Resorts (Consumer Discretionary), PLNT carries a macro regime beta of 0.98 and gross margin of 82.6%.
- Key Question #1: Can PLNT sustain or expand its 29.8% operating margin and 19.1% ROIC against Hotels/Resorts peers over the next 4 quarters?
- Key Question #2: Following FY2025 revenue of $1.32B and free cash flow of $254.8M, how will capital allocation balance growth reinvestment against $2.46B in total debt?
- Key Question #3: How sensitive is PLNT's 15.5x forward P/E multiple to Consumer Discretionary capital spending cycles and macro interest-rate shifts (Beta 0.98x)?
PLNT Live News Feed, Press Releases & Catalyst Wire
Real-time company headlines, analyst actions, and sector developments for Planet Fitness Inc. (PLNT) • Click "Debate This Headline" to argue it in the Roar Pit below
Yahoo Finance report covering Planet Fitness Inc. (PLNT) market action, institutional positioning, and fundamental catalysts.
Yahoo Finance report covering Planet Fitness Inc. (PLNT) market action, institutional positioning, and fundamental catalysts.
TradingView report covering Planet Fitness Inc. (PLNT) market action, institutional positioning, and fundamental catalysts.
Stocktwits report covering Planet Fitness Inc. (PLNT) market action, institutional positioning, and fundamental catalysts.
Investing.com report covering Planet Fitness Inc. (PLNT) market action, institutional positioning, and fundamental catalysts.
MarketBeat report covering Planet Fitness Inc. (PLNT) market action, institutional positioning, and fundamental catalysts.
TradingView report covering Planet Fitness Inc. (PLNT) market action, institutional positioning, and fundamental catalysts.
Stocktwits report covering Planet Fitness Inc. (PLNT) market action, institutional positioning, and fundamental catalysts.
PLNT Bull vs. Bear Conversation Board — What's Your Call at $53.58?
Insider conviction (18/20) and a 19.1% ROIC with a 6.3% FCF yield support a strong cash-return profile.
Here is why I am bullish on PLNT here at $53.58: Insider conviction (18/20) and a 19.1% ROIC with a 6.3% FCF yield support a strong cash-return profile.. Compare PLNT's 29.8% operating margin and 19.1% ROIC against the rest of Hotels/Resorts. As long as cash conversion holds up, dips toward $50.90 are getting bought.
Both sides have a point here — PLNT's 14/20 balance sheet score keeps downside contained, so the real swing factor next earnings call is backlog and FCF conversion.
A privacy lawsuit flagged as RED RISK WATCH sits alongside debt rising from $520.0M to $2.46B over two years.
Sitting on the sidelines or leaning short PLNT above $53.58. A privacy lawsuit flagged as RED RISK WATCH sits alongside debt rising from $520.0M to $2.46B over two years.. Until Fundamental Cash Engine (16/20) and FCF yield (6.3%) inflect higher, upside is capped near $114.26.