Reformation Inc. (REF) Revenue-to-Profit Sankey Flow & SEC XBRL Financials

$15.82 -2.47% NYSE • Live Quote vs Prior Daily Close (Synced Snapshot) EXT / AFTER-HRS: $15.72

Reformation Inc. (REF) carries a Roarable Rating of C- (Hold) with 60/100 RQD Confidence. The composite score sits in the neutral Hold band (59–69), meaning current holders don’t need to panic-sell while prospective buyers can wait for a move into the 70+ Buy zone.

ROARABLE C- • HOLD / WATCH Cap $958.3M
📤 Share Live RQD Speedometer Card: 𝕏 Post Reddit StockTwits ⬇ Live SVG Card
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🤖 Mara Quenwick • AI Quant Lead (Click for Instant Brief) Is REF stock a Buy, Hold, or Sell right now according to Roarable's RQD model?
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As of 2026-11-02, Reformation Inc. (NYSE: REF) is rated C- (Hold / HOLD) by Roarable's 5-pillar RQD engine with a composite confidence score of 60/100 at a spot price of $15.82 (-2.47% 1D, market cap $958.3M). Pillar breakdown: Fundamental Cash Engine 10/20, Institutional 13F & Options Flow 14/20, Executive Insider Alignment 13/20, FRED Macro Regime Fit 14/20, and SEC Balance-Sheet Forensics 9/20. Active quantitative signal LIQUIDITY_TAILWIND (BULLISH, conviction undefined/100) notes: undefined.

✓ Pre-computed one-to-many AI Quant brief
🤖 Ellis Vennor • AI Peer & Flow Quant (Click for Instant Brief) How does REF compare to GOOS and CRI in the Consumer Discretionary sector?
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Within the Consumer Discretionary sector (Apparel), REF carries a Roarable C- (60/100 RQD), trailing P/E of N/A, gross margin of —, and ROIC of —. By comparison, GOOS (Canada Goose Holdings Inc. Subordinate Voting Shares) holds a D grade (48/100 RQD, P/E N/A, ROIC —, cap $785.2M) and CRI (Carter's Inc.) posts a C grade (63/100 RQD, P/E 13.3x, ROIC 11.3%, cap $1.23B). Among the 5-stock peer group, CRI leads on earnings multiple (13.3x) while CRI leads on capital efficiency (11.3% ROIC).

✓ Pre-computed one-to-many AI Quant brief
🤖 Gideon Ashmere • AI SEC 10-K Forensics (Click for Instant Brief) What are the biggest fundamental strengths and SEC risk factors for REF?
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Per REF's SEC EDGAR XBRL 10-K filing (FY2025, filed 2025-12-27, CIK 0001787117), Reformation Inc. generated $0 in revenue, $0 in net income, and $0 in free cash flow against $937.9M in total assets and $147.7M in total debt. Key quantitative strengths: Established market leader in Consumer Discretionary with deep daily trading liquidity.. Primary risk factors monitored: Company executives have done more routine share selling than personal cash buying lately.. Institutional options positioning shows a 50% call / 50% put premium split.

✓ Pre-computed one-to-many AI Quant brief
🤖 AI Quant Disclosure: Roarable Analysts are proprietary AI Quant Specialists — not human financial advisors. Pre-computed one-to-many briefings above are free; interactive 1-on-1 Q&A, custom AI sifting/indicator alerts, and personal ChatGPT/Claude MCP connections require a $9.95/mo Pro account (currently waitlist-only).
INTERACTIVE SCENARIO DECK:
🛡️ Portfolio Crash X-Ray
EXT / AFTER-HRS: $15.72 (-0.63%)🧬 Disciplined Float (-0.40% YoY Shares)⚙️ Cash Engine: 10/20 (D) • 0.7% FCF Margin
Verify 90D Bucket Audit →
📊 Historical Track Record: Scores of 60/100 (C-) historically posted market-perform odds over rolling 90-day windows (+0.4% avg 90D alpha vs SPY • 53.5% hit rate — wait for RQD ≥ 70 breakout).
Audit Bucket Track Record →
RQD QUANT TACHOMETERHOLD / WATCH • C-
025507510060
JEV AI Jury Split (Battleground)
Cash
SEC
Whale

Impersonal quantitative research (0–100 RQD rubric) — not individualized investment advice. Past performance does not guarantee future results. Full Disclaimer

5-PILLAR SNOWFLAKE RADARRw D+ · Rk C+
Cash (10)Whales (14)SEC (13)Macro (14)CEO (9)
Each axis scored 0–20
12M PRICE TARGET CONE+0.9% Base Target
$19 Bull$16 Base$12 Bear
📬 FREE REF RATING-CHANGE & BRIEFING ALERTSManage / Unsubscribe
WHALE OPTIONS SNAPSHOT: — (No Active Options Snapshot on file for REF)Realized 20D OHLCV Swing Band: ±12.5%
Deterministic 5-Pillar Attribution (60/100 Composite)
🔍 WHY REF SCORES 60/100 (C-) — TOP 3 DRIVERS2 Bullish Pillars + #1 Risk Drag
▲ #1 Bullish Driver: Whale & Options Positioning+14/20 pts (23% of score)

20D Institutional Volume Accumulation (±12.5% realized swing band)

▲ #2 Bullish Driver: Macro Regime Fit+14/20 pts (23% of score)

FRED Regime × Technicals: 73% of 52W Range • RSI-14 at 64.1 (BULLISH MOMENTUM)

▼ #1 Drag / Risk Factor: Insider Conviction & Share Dilution9/20 pts (-11 pt drag)

Disciplined Float (-0.40% YoY Shares) & executive Form 4 sales trim 11 pts from alignment

📈 PAST 4 QUARTERS RQD vs SUBSEQUENT RETURNQ1 → Q2 → Q3 → Current
Q1 (-3Q)
52
Grade C-$14.08+1.9% Next Q
Q2 (-2Q)
55
Grade C$14.35+10.5% Next Q
Q3 (-1Q)
57
Grade C$15.85-0.2% Next Q
Current
60
Grade C-$15.82+0.4% Hist 90D α
Trajectory: C- (52) → C- (60)Full Audit →
⚔️ ADVERSARIAL OPPOSING CASE & FORENSIC KILL-SWITCH (WHY THE BULL/BEAR THESIS COULD FAIL)GIDEON ASHMERE // FORENSIC SHORT & KILL-SWITCH DOSSIER

⚔️ Adversarial Opposing Case: Why the REF Bull Thesis Could Fail

Gideon Ashmere Forensic Desk →

Even with a 60/100 (C-) score, REF faces multiple-compression risk if current valuation multiples re-rate toward historical sector medians or if hyperscaler/enterprise customer concentration slows in upcoming 10-Q filings.

⚠️ Forensic Kill-Switch #1

Company executives have done more routine share selling than personal cash buying lately.

⚠️ Forensic Kill-Switch #2

Dilution & Margin Drag: Disciplined Float (-0.40% YoY Shares) — any gross margin slip below 49.5% triggers an automatic RQD downgrade.

⚠️ Forensic Kill-Switch #3

Technical & Forensic Kill-Switch: A daily close below the 50D SMA ($14.07) or 200D SMA ($14.45) invalidates the momentum regime and cuts Target Base ($15.96) toward Bear Floor ($12.45).

🎲 LIVE PREDICTION MARKET ODDS TIED TO $REF• $2.4M Crowd Pool • Kalshi / Polymarket Composite
Contract: “REF Beats Next Quarter EPS Consensus (Dec 26, 2026) & Holds Above 200D SMA”
VISUAL REVENUE-TO-PROFIT SANKEY WATERFALL • FY 2025 (10-K)

How REF Turns Every Dollar of Sales Into Real Bottom-Line Profit

Free Cash Flow:$26.8M (0.7% FCF Margin)
Revenue$4.00BGross Profit $2.08B (52%)Cost of Sales $1.92BOp Profit $0 (0%)OpEx (R&D/SG&A) $2.08BNet Profit$0 (0%)Tax/Other $0

Multi-Year SEC EDGAR XBRL Revenue, Net Profit & Free Cash Flow Trajectory

■ Revenue■ Net Profit■ Free Cash Flow
FY25
Rev $4.00B
Fiscal YearRevenueGross MarginOp MarginNet ProfitFree Cash FlowROIC %
FY 2025$4.00B52%0%$0$015%
ON-DEMAND RQD QUANT WORKSHOP • SPONSORED / PARTNER SPOTLIGHTHosted by Perry Belcher & Roarable Forensic Quant Desk

Red-Light Warning Desk: Spotting SEC Cash-Flow & Dilution Risks Before Downgrades (Featuring REF)

  • ✓Walkthrough of REF's RQD Radar, SEC cash-conversion gap & downside invalidation levels
  • ✓3 asymmetric Bear/Hedge frameworks when 10-year Treasury yields stay elevated
  • ✓Includes nightly RQD rating-change & forensic signal email alerts on your tracked stocks
RQD INSIDER CLUB WAITLIST$49/YR PLANNED
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REF // CANDLESTICK & AUTO-TRENDLINE WORKSTATION6M: +4.91%📐 HORIZONTAL RANGE
2026-11-02O $15.80H $16.22L $15.80C $15.82VOL 1.11M
RES: $16.56SUP: $10.91SMA50: $14.07SMA200: $14.45
$17.64$16.07$14.50$12.93$11.36RES $16.56SUP $10.91$15.822026-07-302026-08-212026-09-162026-10-082026-11-02
PRIMARY-SOURCE FORENSICS, SECOND-ORDER LINKS & AI ANALYST DESK

REF Dilution Monitor, Expectations Hurdle, Butterfly Connections & Policy Exposure

Share Count & Dilution Monitor (#25)

Multi-year comparable XBRL diluted share count not disclosed (ETF or recent listing).

Reverse-DCF Expectations Hurdle (#30)
8.0%/yr Implied 5Y Growth

vs. +6.0% actual YoY revenue growth (assuming 9.25% cost of equity & 16.5x terminal multiple).

Ellis Vennor Setup Ledger (#33)

No active Ellis Vennor swing setup published on REF today. View full Setup Ledger →

🦋 Documented & Second-Order Butterfly Connections Open Graph →

No direct multi-tier Butterfly edges indexed yet for REF. Explore sector supply chains on /butterfly.

AI Analyst Theses, Washington Policy & Company Video
🎬 No recent verified company-specific video clip queued for REF today (we never pad ticker pages with unrelated generic clips). Browse Macro Video Desk →
DETERMINISTIC MULTI-FACTOR EQUITY AUDIT • SEC EDGAR XBRL × RQD PEER BENCHMARK

📊 Quantitative Sector Peer Comparison, SEC Filing Delta & Investment FAQ (REF)

Consumer Discretionary Rank #342 of 1011 ⚔️ GOOS vs REF Full Matrix →

1. Head-to-Head Consumer Discretionary Peer Comparison (REF vs. GOOS, CRI, GIII, CPRI)

Industry: Apparel (27 Tracked Issuers)

Across 1011 tracked Consumer Discretionary securities in the Roarable RQD universe, Reformation Inc. (REF) ranks #342 by composite RQD confidence (60/100, grade C-) and #512 by equity capitalization ($958.3M). Within this direct 5-issuer industry benchmark cohort, CRI leads on earnings valuation at 13.3x trailing P/E, while CRI leads on capital efficiency and profitability with 11.3% ROIC and 45.4% gross margin. CRI currently holds the highest overall quantitative score in the immediate peer group at 63/100 (C) compared with REF at 60/100 (C-).

Ticker / Company Roarable Grade RQD Score Trailing P/E Gross Margin ROIC 1D Change Market Cap Head-to-Head
REF ACTIVE
Reformation Inc.
C- 60/100 — — — -2.47% $958.3M Benchmark Subject
GOOS
Canada Goose Holdings Inc. Subordinate Voting Shares
D 48/100 — — — 0.00% $785.2M /goos-vs-ref →
CRI
Carter's Inc.
C 63/100 13.3x 45.4% 11.3% -5.51% $1.23B /cri-vs-ref →
GIII
G-III Apparel Group LTD.
C 62/100 — 39.4% 6.3% -0.26% $1.30B /giii-vs-ref →
CPRI
Capri Holdings Limited
D- 43/100 23.1x 62.3% 10.4% +16.31% $1.83B /cpri-vs-ref →

2. Multi-Year SEC XBRL Revenue, Cash Flow & Balance-Sheet Trajectory (FY2025–FY2025)

SEC EDGAR 10-K • FILED 2025-12-27 • CIK 0001787117

In its most recent audited fiscal period (FY2025, filed 2025-12-27), Reformation Inc. (REF) reported GAAP revenue of $0 , GAAP net income of $0, operating cash flow of $0, and free cash flow of $0 . On the balance sheet, REF closed FY2025 with $937.9M in total assets against $147.7M in total debt (Altman Z-Score: N/A, Piotroski F-Score: N/A).

Fiscal Period Filing Date Revenue Net Income Operating Cash Flow Free Cash Flow Total Assets Total Debt
FY2025 (FY) 2025-12-27 $0 $0 — — $937.9M $147.7M

3. REF Data-Verified Investor FAQ (RQD Rating, Sector Peers, SEC Forensics & Technicals)

✓ SCHEMA.ORG FAQPAGE JSON-LD ENABLED

Is REF stock a Buy, Hold, or Sell right now according to Roarable's RQD model?

As of 2026-11-02, Reformation Inc. (NYSE: REF) is rated C- (Hold / HOLD) by Roarable's 5-pillar RQD engine with a composite confidence score of 60/100 at a spot price of $15.82 (-2.47% 1D, market cap $958.3M). Pillar breakdown: Fundamental Cash Engine 10/20, Institutional 13F & Options Flow 14/20, Executive Insider Alignment 13/20, FRED Macro Regime Fit 14/20, and SEC Balance-Sheet Forensics 9/20. Active quantitative signal LIQUIDITY_TAILWIND (BULLISH, conviction undefined/100) notes: undefined.

How does REF compare to GOOS and CRI in the Consumer Discretionary sector?

Within the Consumer Discretionary sector (Apparel), REF carries a Roarable C- (60/100 RQD), trailing P/E of N/A, gross margin of —, and ROIC of —. By comparison, GOOS (Canada Goose Holdings Inc. Subordinate Voting Shares) holds a D grade (48/100 RQD, P/E N/A, ROIC —, cap $785.2M) and CRI (Carter's Inc.) posts a C grade (63/100 RQD, P/E 13.3x, ROIC 11.3%, cap $1.23B). Among the 5-stock peer group, CRI leads on earnings multiple (13.3x) while CRI leads on capital efficiency (11.3% ROIC).

What are the biggest fundamental strengths and SEC risk factors for REF?

Per REF's SEC EDGAR XBRL 10-K filing (FY2025, filed 2025-12-27, CIK 0001787117), Reformation Inc. generated $0 in revenue, $0 in net income, and $0 in free cash flow against $937.9M in total assets and $147.7M in total debt. Key quantitative strengths: Established market leader in Consumer Discretionary with deep daily trading liquidity.. Primary risk factors monitored: Company executives have done more routine share selling than personal cash buying lately.. Institutional options positioning shows a 50% call / 50% put premium split.

Where is REF trading relative to its 50-day, 200-day, and 52-week technical levels?

REF last traded at $15.82 (-2.47% on volume of 278,665 shares), positioning the stock +12.44% above its 50-day simple moving average ($14.07) and +9.48% above its 200-day simple moving average ($14.45). Across its 52-week range of $11.85 to $17.26, REF sits at the 73.4% percentile with a 14-day RSI of 64.1 (BULLISH MOMENTUM) and an implied next-earnings move of ±12.5% ($13.84 to $17.80).

REF Investor FAQ & Complete 8-Part Research Index

100% OPEN ACCESS • SEC EDGAR × CBOE × FRED

How profitable is Reformation Inc. (REF)?

In FY 2025 (10-K), REF converted $4.0B of revenue into a 52% gross margin, 0% operating margin, and $26.8M in free cash flow (0.7% FCF margin).

ROARABLE RATING BRIEF • RQD 60/100 (C-) ✓ STAGE-C NUMBER FIREWALL VERIFIED

REF — Reformation Inc.: What the Facts Mean to a Prospective Investor

Engine: anthropic/claude-haiku-5.5
As of: 2026-11-02T14:14:25Z

Roarable Rating Brief: What This Means to a Prospective Investor

Per the Roarable RQD rating, REF scores 60 / 100 (C-, "Roarable Hold — Cautious Neutral"), built from five pillars. The Fundamental Cash Engine pillar scores 10 / 20 on a reported ROIC of 0% and FCF yield of 0%, indicating the source data shows no measurable cash return on capital at present. The Whale 13F Flow pillar scores 14 / 20 for institutional accumulation and options positioning, the Insider Conviction pillar scores 9 / 20 on SEC Form 4 and Congressional PTR cluster flow, and the Macro Regime Fit pillar scores 14 / 20 on a beta of 1.0 and sector sensitivity. The Forensic Balance Sheet pillar scores 13 / 20, supported by an Altman Z of 2.5, a Piotroski F of 6/9, and a Debt/Equity of 0.34. For a prospective investor, the main upside drivers in this rating are the macro-liquidity signal and the balance-sheet strength relative to the cash-generation gap; the principal valuation tradeoff is that the earnings-based multiples are not available in the source data, so the stock cannot be benchmarked on profitability at this time. This is an analytical framing of the rating, not personalized advice.

Financial Trend

PeriodRevenueOperating IncomeNet IncomeEPSFCFCashDebt
FY 2025 (filed 2025-12-27)$0.0M$0.0M$0.0MN/AN/A$65.5M$147.7M

Per the SEC financials, reported revenue, operating income, and net income are all $0.0M for FY 2025, and gross, operating, and net margins are each 0%. The Forensic Balance Sheet pillar cites an Altman Z of 2.5 and a Piotroski F of 6/9, with ROIC at 0% per the market data. Per the financials, cash of $65.5M is set against debt of $147.7M, and the Roarable RQD rating reports a Debt/Equity of 0.34. The source data contains no income-statement profitability beyond these zeros, so the balance sheet is the only area with reported positive scoring.

Recent Catalysts & News Wire Analysis

Per the news wire, the most recent items cover analyst and media commentary on REF. A Yahoo Finance item describes Jim Cramer calling Reformation an intriguing growth story but labeling it speculative (flagged GREEN, CATALYST). A Seeking Alpha item titled as a new IPO with limited catalysts, and another flagged as potential unlikely to translate to a price rise for now, are both flagged YELLOW as market-wire items. A WWD item reports Nordstrom offering out-of-stock Reformation x Alexa Chung pieces online (YELLOW). A MarketBeat item reports an average target price of $19.25 according to brokerages (YELLOW). A MarketScreener item announces that Reformation will report third quarter fiscal 2026 results on November 5, 2026 (YELLOW), which is the nearest scheduled event in the source data.

Per the Butterfly Supply-Chain Graph, the proprietary liquidity signal is labeled LIQUIDITY_TAILWIND with a BULLISH direction, severity 94, and a Macro Tailwind Score of 96/100. The signal cites a True Net Liquidity Index of $5,745.73B (-0.64% 4-week RoC) and a High-Yield OAS of +2 bps, and assigns REF a 6.00x Net Liquidity beta with r = -0.19. The graph lists no supply-chain links, so the signal is macro-driven rather than operationally linked. Risk watch items in the news flow include the "limited catalysts" and "speculative" characterizations.

Open Questions

  • What are REF's revenue, operating income, and net income figures in reported dollar terms, given that the FY 2025 financials show $0.0M across the board?
  • What is the basis for the reported ROIC of 0% and FCF yield of 0% alongside a positive cash balance of $65.5M?
  • Which holders, insiders, and Congressional traders account for the institutional and insider pillar scores, since the holders section is empty?
  • What analyst ratings and price targets underlie the $19.25 average target cited in the news feed?
  • How do the Q3 fiscal 2026 results scheduled for November 5, 2026 compare to the FY 2025 baseline, and will they establish the first reported profitability figures?

REF Live News Feed, Press Releases & Catalyst Wire

Real-time company headlines, analyst actions, and sector developments for Reformation Inc. (REF) • Click "Debate This Headline" to argue it in the Roar Pit below

💬 Jump to REF Debate Forum (3) ↓
🔥 THE ROAR PIT • LIVE COMMUNITY DEBATE 3 Active Posts & Replies

REF Bull vs. Bear Conversation Board — What's Your Call at $15.82?

🐂 50% BULLISH CONVICTION COMMUNITY TUG-OF-WAR ON REF 🐻 50% BEARISH CONVICTION
1. Pick Your Side on REF:
💡 Tip: Back up your call with a price target or RQD metric to get upvoted to the top.
RO RoarDesk_Moderator Roarable Research Desk ⚖️ DEBATE HOST 🎯 Target: $17.52 (+8.0%)
📌 Pinned Debate

🔥 Official Bull vs. Bear Debate: Is REF (C- • RQD 60/100) a Buy at $16.22?

Welcome to the REF (Reformation Inc.) Roar Pit. Current RQD Composite is 60/100 (Roarable Hold — Cautious Neutral) in Apparel. Bulls point to operating leverage and sector positioning, while bears focus on macro rate sensitivity and margin execution. Pick your side (🐂 Bull or 🐻 Bear) and drop your price target below.

RI RiskArb_Desk Forensic Accounting Watch 🐻 BEARISH 🎯 Target: $13.14 (-19.0%)
Spot @ $16.22

Pump the brakes on REF — check the valuation vs. margin headwinds

Everyone in here is repeating the bull case on REF, but look at what you are paying: current EV/EBITDA multiples with tightening sector spreads. Unless Reformation Inc. expands free cash flow yield next quarter, I would rather wait for a pullback closer to the 200-day moving average before touching this.

CA CashFlowKing Verified K Arena Trader 🐂 BULLISH 🎯 Target: $19.79 (+22.0%)
Spot @ $16.22

REF cash flow & RQD setup is being underpriced by the Street here

Looking at the 5-pillar RQD breakdown on REF, the market is fixating on short-term headline noise in Apparel and ignoring the balance sheet and cash flow trajectory. At $16.22 (52-wk range $11.85 - $17.26), any beat on forward guidance forces shorts and underweight funds to chase.

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